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TOYOTA BENEFITS FROM LOW YEN

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TOYOTA BENEFITS FROM LOW YEN

Nov 14 2014, 11.30am GMT

Stock.com

Toyota shares are seeing the benefits of the depreciating yen, currently reaching its lowest in 7 years.

Since October’s dip, Japanese car manufacturer, Toyota has seen shares rise steadily to a now daily volatile rate, as the world currency markets work in favour of exports.

Toyota’s official sales figures read up to 2012, where they quote their exports from Japan at 1,945.7k, down from the peak 2007 figure of 2,666.1k but rising steadily from 2009 at 1,444.7k.

Toyota also posted a net income gain of 12.6% in the first half of fiscal 2015 with much of this gain credited to sales in North America that rose by 12.4% on the back of increasing sales of Toyota’s SUVs, RAV4 and Highlander.

At the same time, Toyota is hitting two markets aggressively with the launch of its latest concept cars on November 19, at the 2014 Los Angeles Auto Show.

The Lexus LF-C2 Concept, the convertible version of the RC coupe will hit the mid to top range market with predictions from Daily News Autos that “it’s a safe bet that the convertible variant will cost $3-5K more than the roughly $43,000 base price of the 2015 RC Coupe.”

The new Scion iM Concept car has a different market, as Scion Vice President Doug Murtha says, “The tastes of today’s younger buyers have evolved. They want a car that provides excitement and individuality, as well as the comfort, technology and reliability that Scion offers. The iM Concept combines sleek styling with the versatility of a modern hatchback to catch the eye of Scion customers.”

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