Yahoo (YHOO) is set to announce first quarter earnings on 21 April after the market closes. The question is can the internet giant beat expectations?
On Thursday, after the market closes, Yahoo (YHOO) is expected to report first quarter earnings. The internet giant expects to report GAAP (generally accepted accounting principles) revenue earnings of $1.11 billion to $1.15 billion. Yahoo also indicated that it only expects a $1.02 to $1.06 ex-TAC revenue.
Yahoo’s year-over-year data shows that revenue growth rates could decrease by approximately 5% in the 1st quarter of 2015. This is a clear indication that Yahoo is still struggling to increase its revenue. In an effort to improve this, Yahoo has made a couple of changes in the first quarter this year. Some of these changes included management at Tumblr and its web video businesses. The company also announced some changes to their partnership with Microsoft (MSFT).
While Yahoo announces its 1st quarter 2015 earnings, a close watch should be kept on potential updates on decisions to spin-off its 15 percent share in Alibaba. Alibaba has managed to gain the title of largest ecommerce company in China.
Yahoo continues to battle keeping its gains in the search market. Last year November, Mozilla made an announcement that they will be replacing their search engine from Google to Yahoo. This change will be for its default search in its Firefox browser in the U.S. This partnership assisted Yahoo to increase market share at the expense of Google; however, only temporarily. That is, Yahoo did manage to gain some share in the U.S market between November 2014 and January 2015 but these gains were lost again in February 2015.
According to StatCounter reports, it showed an increase in Google’s search market share in the U.S for Firefox users to 65.1 percent in February 2015, up from a 63.9 percent in January 2015. The report indicates a decline in Yahoo search market share from 28.3 percent to 27.3 percent. There was also a slight decrease in the Microsoft Bing search market share.
Given this, there are no expectations of any surprise gains in the 1st quarter as Yahoo is expected to show a negative growth in revenue.
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